jaginsburg.com
  • home
  • journalism | science | tech
    • sci | tech
  • exhibitions
    • introduction
    • mickey pallas
    • News art
  • children's media
  • photography
    • photography
    • book covers
  • blogs
    • Medium
    • better
    • PechaKucha
    • TrackerNews (archive)
    • archived faves

Plastics: Eco-Comedy / Eco-Tragedy

3/27/2011

0 Comments

 
masthead
On the power of humor, one farmer’s stand, birds, bottle caps, better bottles, trash-tracking and why corporations need  to push politicians toward smarter recycling policy

Here at TrackerNews, where our unofficial tagline is “One Damn Thing After Another,” the focus tends to be on the grim. Floods, droughts, plagues, blights, quakes, hurricanes, tsunamis, climate change, pandemics, drug-resistance, fake drugs,  oil spills, nuclear accidents, dead bees, dead trees, melting ice, rising seas, acidic oceans, aging populations, e-waste… Lather, rinse, repeat.

That doesn’t mean we don’t have a sense of humor. Indeed, sometimes humor is the only thing that keeps us going. So when a music video on the evils of single-use plastic bags came flying in through the email transom, we perked right up (thanks Chris Palmer!). “A Plastic State of Mind,” co-winner of  this year’s Eco-Comedy Video Competition (who knew “eco-comedy” was a genre?), blew us away while hitting a bull’s eye on mission: We promise—we really do—to bring our canvas bags into the store, rather than forget them with a means-well shrug in the car. Or this could happen:
Talk about “ads worth spreading”…

FARM(STAND) POLICY
Taking a more direct approach, farmer Henry Brockman, whose bounty is the stuff delectable legend at the summer market in Evanston, IL, just north of Chicago, charges for recyclable plastic bags, encouraging customers to bring their own re-usable bags instead. Within a single season, he managed to reduce demand 90%, taking 27,000 bags out of the plastic pollution equation. One little farm-stand. One small weekly market. A start.

Still, as his writer sister Terra notes, “recyclable plastic” isn’t exactly a get-out-eco-jail-card–free, so that’s still 3,000 bags too many:

First, we learned there is considerable doubt that biodegradable bags really do degrade under the conditions they are supposed to—including water, sun, and underground (e.g. landfill). Second, the renewable resource used to make most biodegradable plastics is corn, the chemical-intensive production of which has its own set of negative environmental impacts. To add insult to injury, we learned that the corn used to make the bags we purchased was grown in China. Thus, our “green” bags were contributing to soil loss, polluted wells, damaged ecosystems, and food insecurity in China—not to mention all the fossil-fuel use and concomitant pollution that started in a field in China, continued in a bag factory there, and then went on with emissions from trucks, ships, planes, and trucks again to finally get into our hands.

— The Seasons On  Henry’s Farm: A Year of Food and Life on a Sustainable Farm

FOR THE BIRDS
If that isn’t enough for you to give up your errant plastic ways, do it for the birds. Photographers Chris Jordan and Kris Krug are currently on Midway Island,  filming a documentary follow-up to Jordan’s disturbing 2009 photo-essay on albatross killed from feeding in the Great Pacific Garbage Patch, a swirl of plastic rubbish in the middle of the ocean. The birds have a fatal fondness for plastic bottle caps, which accumulate in their stomachs, leading to agonizing deaths. Smaller bits of near invisible plastic—some no doubt that started out as single-use bags—threaten the food web itself.


A BETTER BOTTLE?
Back in the grocery store, cola giants Pepsi and Coke are battling it out for “green” bottle bragging rights. Coke made the first move last year, introducing a 30% bioplastic bottle. Pepsi matched that and then some, announcing a new 100% bioplastic container to be rolled out in pilot trials next year.

With the cost of oil ever-rising, it’s a smart move financially. By some estimates, 200,000 barrels of oil per day are used to create plastic packaging, just in the US. Finding a cheaper, abundant, locally sourced feedstock is double eco-smart: ecological and economic.

Yet unless the recycle rate is vastly improved, there is a limit to the good it will do. Less than a third of all the plastic bottles that could be recycled actually are. The rest? Near-eternal entombment in landfills or swirling for decades in a toxic “ocean patch” vortex of death (every ocean has one…). The task isn’t made any easier when budget-slashing politicians, such as Wisconsin’s Governor Walker, cut municipal recycling funds.

An handful of companies and grocery chains, such as Aveda and Whole Foods, have plastic recycling programs, but it is a drop in the garbage bucket. And, though good-hearted, they take work. Who really wants to collect and schlep bags of plastic bottle caps to the store?

This is an issue that goes well beyond an “Earth Hour” or even a whole “Earth Day,” which, for all the hype and raised awareness, haven’t managed to move the dial nearly far enough. Policy, political will and corporate support must match the technical advances that have been made in materials science. Closed loop design only works if the loop can, in fact, be closed.

In 2009, a team from MIT’s Senseable City lab tagged 3,000 pieces of garbage in Seattle with tracking chips. Then they charted the journeys of each item over a two-month span, creating a mesmerizing data visualization video set to Hayden’s “Farewell Symphony.” An impressive 75% + found its way to a recycling facility and 95% was processed near the metro area. Those encouraging  numbers, however, may reflect skews specific to Seattle’s garbage / recycling pick-up services, the 500 garbage-providing volunteers, or the types of garbage collected. E-waste, for example, traveled an an average of nearly a 1,000 miles, adding a sizable carbon footprint to the process.
Imagine if every major metro area developed a “garbage profile” to help pinpoint areas for improvement? The “feel-good” of recycling coupled with hard data to drive innovation: “Farewell Symphony”? Meet “Hello Dolly”!

It’s either that or a more “Plastic State of Mind”:

LYRICS
Shoulda brought your own bag
Yeah but you forgot it though
You were busy dreamin of ice cream and
all that cookie dough

Your life is wrapped in plastic
Convenience is your motto
But plastic addiction’s worse
than they want you to know

BP’s oil spill
Almost like we did it -
We use one million grocery-bags
every single minute

Recycling them’s a joke yo
That baggie don’t go anywhere
It turns to little pieces
and then it spreads over everywhere

Into your food supply
Into your blood supply
Not to mention birds and fish and
Cuties you don’t wanna die

Just look at baby Sammy
Dioxins in its milky way,
cuz even her breast milk it’s got
PCB and BPA

OK now you get it
How you gonna stop it though
Banning Single Use Plastic Bags
is the way to go!

Join other states and cities
Kick the nasty habit
Tell your representatives
Ban single-use bags made from plastic…

RELATED ARTICLES / RESOURCES:
  • Midway Journal, Chris Jordan &  team / documentary blog (videos, photos)
  • “They have just one word for you: plastics” / Scott Kirsner, Boston.com
  • Preserve “Gimme 5″ plastic bottle cap recycling campaign
  • The Association of Post Consumer Plastic Recyclers
  • “2009 United States National Post-Consumer Plastics Bottle Recycling Report” (pdf)
  • “Green Circle: Redefining the Extractive Economy” / J.A. Ginsburg,TrackerNews Editor’s Blog
  • “The 360 Paper Bottle: On Guilt, Inspiration, a Better Idea, Birds & Oceans“ / J.A. Ginsburg, TrackerNews Editor’s Blog
  • “Capt. Charles Moore on the seas of garbage” / TED video
  • Terra Brockman’s website
  • Pollution song / Tom Lehrer (video)

0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    background

    The TrackerNews Project was a demo aggregator I developed for InSTEDD, an independent spin-off of Google.org's humanitarian practice. It covered health issues, humanitarian work and technology.

    archives

    November 2013
    November 2011
    October 2011
    August 2011
    July 2011
    June 2011
    May 2011
    March 2011
    February 2011
    January 2011
    December 2010
    November 2010
    October 2010
    September 2010
    August 2010
    July 2010
    June 2010
    April 2010
    February 2010
    January 2010
    December 2009
    November 2009
    October 2009
    September 2009
    August 2009
    July 2009
    May 2009
    April 2009
    February 2009
    December 2008
    November 2008
    October 2008

    Categories

    All
    Agriculture
    Architecture
    Big Data
    China
    Climate Change
    Communications
    Conferences
    Cyber Security
    Deforestation
    Demographics
    Disease Surveillance
    Earthquake
    Energy
    Environment
    Food
    Food Aid
    Free Press
    Haiti
    Health
    Hunger
    Innovation
    Instedd
    Land Mines
    Lighting
    Microfinance
    Mining
    Nuclear
    Oceans
    Philanthropy
    Pollution
    Probiotics
    Recycling
    Sanitation
    Social Enterprise
    Solar
    Tech
    Terrorism
    Transportation
    Travel
    Trees
    Vaccines
    Water
    Water Borne Disease
    Water-borne Disease
    Weather

    •
introduction
Picture
sci / tech
blogs
children's media
Picture
exhibitions
photography
Website designed by 
J.A. Ginsburg